25 August 2021

After months of stoppage caused by the health emergency, Industrial Frigo Ice will be back to present ice skating rinks and snow&ice entertainment attractions around the world. From 7 to 9 September, the company will be present at the Saudi Entertainment and Amusement Expo (SEA), the first event dedicated to the emerging entertainment and leisure sector in Saudi Arabia. The decision to participate in the expo is in line with Industrial Frigo Ice's strategy to open up to new, fast-growing markets, including the Arabian country. 

Saudi Arabia is embarking on an incredibly ambitious programme to position the Kingdom as a leisure destination, not only for its residents but also for foreign visitors. In line with Saudi Vision 2030, the socio-economic development plan endorsed by the Kingdom's ministers, Arabia is determined to position itself as a leisure destination. The aim is to build a great entertainment city, a kind of Las Vegas, with water centres, theme parks and more. 

Industrial Frigo Ice has been active in the leisure & entertainment sector for decades, building ice rinks all over the world and at all latitudes regardless of the ambient temperature. In addition to ice rinks, Industrial Frigo Ice is also known for the various ice and snow attractions it designs and builds, laying the foundations for the construction of real Ice Cities.  

Ice skating rinks and cold weather attractions will be the stars of Industrial Frigo's stand at the Ice Saudi Entertainment and Amusement Expo. The exhibition will take place from 7 to 9 September in the Kingdom's largest exhibition and conference centre, the Riyadh Front Exhibition & Conference Centre, and Industrial Frigo Ice will be waiting for you at stand 1F32 in Hall 1.

Click here to register for the event

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